Pricing Tests

What pricing tests do

A pricing test quietly shows two prices for one service to your booking customers and tells you which one earns you more. For example, half your customers see your Signature Cut at $75 and half see it at $85. Each customer always sees the same price, and the price they saw is exactly what they pay, even if you pause the test while they are mid-booking. Nothing changes for customers who already booked.

Find it under Pricing Tests in the sidebar (owners and admins only).

Creating a test

1. Click New pricing test
2. Pick the service (and, if you want, a single location)
3. Set your current price and the new price you want to test. By default half your customers see each one — the form shows you the split in plain words ("Half your customers see $75, half see $85").
4. Name the test and launch it, or save it as a draft for later.

That is all most salons need. If you want more control, open Advanced options to keep some customers on your regular price, schedule a start and end date, run an uneven split, test more than two prices, or change the service duration for a price.

Only one test can run per service at a time.

Test statuses

• Draft — saved but not started
• Running — live and collecting data (shown with a pulsing dot)
• Paused — temporarily stopped; resume any time
• Done — concluded

Reading results

Open Results on a running test. At the top you get a plain-English verdict, so you never have to read statistics:

• A clear winner — for example "Test price ($85) is ahead — earning about $4.20 more per booking." A button lets you make that the new price in one click.
• Too early — keep it running; the page tells you roughly how many more bookings you need before the numbers are reliable.
• About the same — both prices perform equally, so you can safely charge the higher one.

Below the verdict, a table breaks it down per price: how many customers saw it, how many booked, the booking rate, and what it earns per visit. Each test price is tagged Winning, Losing, or Too close to tell against your current price.

Concluding

When you conclude a test you can pick the winner and make its price the new service price (for location-scoped tests, that location's price). If you conclude before there is enough data, we ask you to confirm first.

Where prices apply

Test prices show up in the booking page and the mobile app, and they lock into the booking and the online payment amount. Walk-ins, console bookings, and packages always use your regular prices.